Mim’s is a satirical imaginary brand designed for an alternate universe in which humans aren’t the leading species. The contents of the box are human milk. Inspired by vintage milk cartons, the side of the box features a lost puppy. This box serves as a prop for this fictional planet and was designed along with a newspaper that gives context for this universe.
RECOGNITION: Packaging of the World
Above it's an ad designed for the fictional newspaper, and below the illustration was created to be placed as the missing “child” often seen in vintage milk cartons.You can see a process of how it was made. For the final version, the image was kept in duotone as to fit with the aesthetics of the box.